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  • The 2015 Digital Marketing Rule Book. Change or Perish. Sun, 05 Feb 2012 12:28:21 GMT

    It is the season to be predicting the future, but that is almost always a career-limiting move. So I'm not going to do that.It is a lot easier to predict the present. So I'm not going to do that either.Rather, I'm going to share a clump of realities/rules garnered from the present to help ready you for the predictable near future . Now here is the great part… if you follow these rules and act on these insights I believe you'll be significantly better prepared for the unpredictable future.A...

  • 10 amazing Google infographics Sun, 05 Feb 2012 12:26:50 GMT

    I've rounded up ten recent infographics on Google, with lots of stats, tips on searching Google, the most expensive keywords, and 2011 revenues.Where possible, I've added the infographics to this post in a readable size, but for others you can click on the image to see a larger version... Google's 2011 revenues (via scoop.it)How big is Google? (via smashing apps)Google algorithm changes of 2011 (via infographics showcase)What does it take to get a job at Google? (via Search Engine Land...

  • Google Gets More Personal with “Search plus Your World” Wed, 11 Jan 2012 03:07:49 GMT

    TweetAs of today, Google search has just become richer, more social, and more personalized. Google officially announced today that it is incorporating more results from Google+ into search results for users signed into Google+.If you are involved in internet marketing or use Google+, you need to watch this video. (If you aren’t, I’d still like you to watch it so that I’m not the only person with that song stuck in my head.)Search plus Your World FeaturesIn its official announcement toda...

  • Amazon vs The World – An Infographic Thu, 05 Jan 2012 09:25:57 GMT

    Amazon has come a long way from *just* being the world's largest bookseller. This year alone the company has launched three new products or service offering

  • Social signals and search: what is the impact? Wed, 21 Dec 2011 15:45:51 GMT

    It's no secret that search engines are increasingly looking at social signals such as tweets or Facebook Likes as part of their fast evolving algorithms.The arrival of Google+ and subsequent launch of brand page functionality has focused the spotlight on social signals as a factor in influencing search engine visibility.As part of the research for our latest Quarterly Digital Intelligence Briefing, we looked at the impact this trend is having on digital marketers. Here, we have also talked ...

  • 2012 Predictions, Mobile Edition: Dan Rowinski Wed, 21 Dec 2011 13:33:35 GMT

    2011 saw the biggest boom in personal computing since the Apple II invaded homes and offices across the world. This time around it was not a desktop computer, or even some fancy new laptop. The smartphone has penetrated society with such speed and to such depth that basic human interaction with information has yet to adapt to the change. Enterprises are scrambling to handle the era of "bring-your-own-device" and it is, at times, a painful process.There is no possible way that the boom could...

  • Augmented Reality Readers Choice Awards 2011 Wed, 21 Dec 2011 11:15:58 GMT

    Every year at Augmented Planet we ask you, the augmented reality community to vote across a selection of categories related to augmented reality to find the best experiences of the year. Nominations for awards are also solicited from the community; therefore we can confidently say that these represent the best examples of augmented reality for 2011.Before we get to the winners we would like to thank our awards sponsors NAVTEQ for their support and prizes.The NAVTEQ Network for Developers™ (...

  • 2011: Tech’s Biggest Winners and Losers Wed, 21 Dec 2011 03:16:47 GMT

    Time is a funny thing. One minute I’m standing in a crowded room fondling HP’s new 10.1-inch TouchPad tablet, the next, I’m writing its obituary, and a moment later I’m marking the rebirth of its OS as an open source platform. That’s not really how it happened. This course of events took much of 2011. But it’s a quirk of life that time, especially as you get older, goes by faster and faster, and a company’s fortunes can change in the blink of an eye — even if that blink took 12 months.As 201...

  • An internet of people - Chris Dixon Tue, 20 Dec 2011 12:23:51 GMT

    An internet of people. Over the past few years, a bunch of web-based marketplaces have gotten popular – Etsy, Kickstarter, AirBnb, to name a few. Many of these business ideas had been tried before but...

  • Will 2012 be 'T-Shaped'? Tue, 20 Dec 2011 12:15:08 GMT

    In new research conducted by Econsultancy, organisations identified a growing requirement for so-called 'T-shaped' people: staff who have a strong vertical digital skill, but are able to combine that with experience, understanding or empathy of other digital disciplines or traditional marketing practices.Yet respondents to the research, conducted for the Digital Marketing: Organisational Structures and Resourcing Best Practice Guide, also noted that people with this type of experience are pa...