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by Malcolm GladwellISBN: 0316172324Little, Brown and Company288 pages
How do we make decisions and why are some people so much better at it than others?
by Jeremy WrightISBN: 0072262516McGraw-Hill336 pages
by Deborah KaniaISBN: 0658003070McGraw-Hill285 pages
On-line branding--brand marketing on the Internet--is now the biggest challenge facing most marketers.
by Joe ClarkISBN: 073571150XNew Riders Press432 pages
by Perseus Publishing, Daniel Goleman (Introduction)ISBN: 0738202428Perseus Books Group2208 pages
This ambitious work attempts to create a one-stop resource for the business world.